Pier-Luk Bouthillier is a Montreal graphic designer. He had previously worked as an Art Director for the cultural weekly “ICI Montreal”, and in 2007, he launched his first in a series of environmentally-themed t-shirts. You can see his t-shirts on his website (as well as some ‘Fleur de lys’ boxer briefs). One of Mr. Bouthillier’s shirts, J’aime Montréal, features a few stylized drawings of various Montreal landmarks, organized around the slogan J’♥ Montréal. According to the CBC, this got Mr. Bouthillier in some legal trouble.